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Lottery wins ‘capture the imagination’ – September 6th 2011

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Playing the lottery captures the imagination of the general public because everybody enjoys having the opportunity to turn a small investment into large winnings.

USA Mega Millions offers players the chance to improve their circumstances with one easy purchase and Heather Black, a spokeswoman for the Colorado State Lottery, said: “Everybody likes the idea regardless of the economy of paying a dollar and winning millions,” Fox 31 reports.

Colorado State Lottery ticket sales have seen a 3.5 per cent jump in 2011 compared with last year and suggest playing the lottery is being viewed by many as an attempt to help them through a struggling economy.

Moreover, while a big main prize is always welcome, lottery officials in the state said players do not always require a large jackpot because they know a win of any kind will be of great benefit.

The news comes after the Chicago Sun-Times reported that lottery ticket sales for 28 of the 41 state lotteries ending in June 2011 were greater than those witnessed across the same period last year.

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